Sky Backstage

Sky, O2 Greenwich, Lond

Sky Backstage

Interactive fun as part of the red carpet experience for Sky customers at the O2, in an exclusive backstage bar.

To entertain guests of Sky, we developed a huge, multicoloured light wall. Visitors could create psychedelic digital paintings across its surface by using exuberant body movements, throwing shapes and making elaborate gestures.

Guests were also invited to walk the red carpet and strike a pose at the paparazzi wall. Their photos were then displayed on a bank of large screens and a unique code allowed people to access their own pictures on the Sky website.